7 years ago
6
Why is vegan fast food attracting some of the world's biggest investors?
You can now tuck in to a meat-free burger that looks and tastes just like a McDonald’s Quarter Pounder — even its texture is the same. The global fast food industry, worth $539.63bn in 2016, is undergoing a period of change as newcomers challenge the dominance of household names like Burger King, KFC, Wendy’s and Five Guys.
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If you're a vegan, why do you want to eat a quarter pounder?
I think it's more like they are trying to convince meat-eaters to try eating burgers that taste like meat, but produce 87% fewer greenhouse gases, use 75% less water, and 95% less land. Having lived in Texas for a while, I know that I love to eat beef. If I go to someone's house and they are making something with beef (burgers, steaks, brisket, roast, etc), I definitely devour it. However, when I go to the grocery store, I try to make an effort to buy protein sources that aren't quite as bad for the environment, so I tend to go with poultry and pork more often.
For the longest time I have been wanting to switch a few things around to lower my impact on the environment, especially with meat consumption. I think it will be much easier to do this as these new technologies emerge, I definitely like the taste of my burgers to still remind me of meat. Eating a veggie paddy right now is pretty brutal.
I have to say that the environment you live in shapes your eating habits. If you are living in a culture whose idea of food revolves around meat, then it's harder to change your diet. Since I moved to Asia 30 years ago, my meat consumption, especially beef, has plummeted, and that was not a conscious effort on my part. It's a matter of assimilating into a culture that has a different eating habit. Chicken, pork and fish are the meat centerpieces, but they are not the main focus of a meal. It's a different way of looking at how meat fits into your diet. And I do relish a good burger and a juicy steak.
I think the real reason is $$$$$. Processed foods are cheaper to make than the real deal and the more something is processed,the bigger profits are to made due to cheap ingredients. As always,they win and you,the consumer loose.
lets hope these methods arent cancer causing and bad.