People are careful with their time considerably more now especially when it comes to so many additional forms of entertainment provided by smart phones, social media, mobile games, etc. If I have 1-2 hours of my life available to burn on a particular day and I'm faced with an archaic form of TV entertainment riddled with annoying commercials and low quality programming -- well then guess what... I'm definitely not going to tolerate it.

This is coming from someone that has long ago cancelled their traditional TV in favour of streaming.

I'd say a big problem is ads and poor-quality programming. Competitors like Netflix etc have moved with the times; traditional TV hasn't.

I almost never watch traditional TV anymore. I don't see the point of it when I can watch Netflix whenever I want, it saves my place for me in what I'm watching, and there are no ads. I literally don't have time to sit down and watch TV at a specific time when a specific show is on, nor do I have the time to bother setting up recordings, even if it's automatic after the first time. My point is, I'm busy, TV should be available when I want it, I should not have to arrange my schedule around what's on.

It should be again bought in back

It’s in trouble because it’s still sitcoms. There’s a few deviants, but for the most part, Sitcoms had a place and it’s not in modern day.