It's a win-win for BK. They get to put McD on the spot, and whatever McD's response BK looks better than McD.
Exactly. I imagine McDonald's PR team is working like mad now to try and recover gracefully from this.
Send 1 container with hamburgers to Africa, it will solve the same thing on the long run (nothing) but at least they get a photo shoot.
It's a win-win for BK. They get to put McD on the spot, and whatever McD's response BK looks better than McD.
Exactly. I imagine McDonald's PR team is working like mad now to try and recover gracefully from this.
Send 1 container with hamburgers to Africa, it will solve the same thing on the long run (nothing) but at least they get a photo shoot.