3 years ago
2
How marketers convinced America to eat fish sticks
There was never demand for fish sticks. But through a lot of savvy marketing and government assistance, they became an American staple anyway.
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You know the marketing is good when frozen fish sticks become a staple mealtime option for countless families. Yuck!
We talk about this at a job I work for doing marketing, it's pretty astonishing with the right marketing and... government assistance.. helps.. lol.