MTV turns 40 on Sunday, and it hardly looks its age. Well, that’s because it hardly looks like, well, anything anymore. At least that’s the depressing state of the linear MTV channel, which in recent years has become 95% reruns of “Ridiculousness,” along with a handful of runs of 20-year-old movies (“Joe Dirt”) and limited first-run airings of legacy shows like “Teen Mom” and “Catfish: The TV Series.”

The green cardigan Kurt Cobain wore for Nirvana's famous "MTV Unplugged" appearance in 1993 sold at auction for $334,000, making it the most expensive sweater auction of all time. Julien's Auctions announced that the sweater, which was worn by Cobain in New York City on November 18, 1993 and hasn't been washed since, exceeded its projected sale value and smashed the record amid a wave of fresh interest in Cobain memorabilia.

Films will now compete in the same categories as TV series too, as MTV shakes up its ceremony, saying its audience ‘doesn’t see male-female dividing lines’.

MTV plans to rebrand VH1 Classic as MTV Classic starting on August 1st. According to a statement from the company, the new channel will focus on "an eclectic mix of fan-favorite MTV series and music programming drawn from across its rich history, with a special focus on the 1990s and early 2000s." The August 1st switch date has special significance, commemorating the launch of MTV 35 years ago on August 1st, 1981. The debut hour of MTV Classic will replicate the first hour of programming in MTV's history. In a nod to modern technology, fans will also be able to watch "MTV Hour One" via Facebook Live on the channel's Facebook page.

Yesterday, many of us were distraught to learn that Prince had died at the age of 57. People headed online to share their grief and many celebrities shared stories of times they had spent with the prolific musician and singer. MTV even hastily put together a marathon of Prince music videos, replacing episodes of Rob Dyrdrek’s Fantasy Factory on the channel. The tribute was a great way to spend the afternoon, that is, until MTV accidentally...

As we’ve already noted, upfronts season is upon us, bringing with it all manner of tidings, including the news that nothing new is coming. Ahead of its own flesh-pressing presentation, MTV seems to have recalled that the “M” in its moniker stands for “music” and not “Moms of the teenage variety,” announcing plans to return to its roots for 2017. And just how does it plan to accomplish that, 25 years after reality programming first took its hold over the network...

MTV VMA 2015 promos we [Pamela Reed + Matthew Rader] directed and edited starring the host Miley Cyrus. These appeared as commercials, web promos and billboards.