Welcome to my research into corporate ownership of global makeup brands! I have been working on this post for quite awhile - I became interested tracing the corporate ownership chains of color cosmetics brands by researching similar formulas of brands owned by the same corporate umbrella and it snowballed into a huge project. By Avery Mae.

Well, why not? A new beauty trend on the rise appears to be applying contouring makeup to the inner and outer regions of your legs, to add a little extra appearance of gam-dimension. OK! As Women's Health reports, various beauty b/vloggers are taking to s...

It's no secret that over the years, people have done many a mental thing to their bodies or faces in the name of beauty. After all, good beauty products are totally worth possible death, right? Some of the worst beauty products throughout history have certainly been deadly (insofar as someone could

Why we want — and how we get — straight teeth. Or, everything you ever wanted to know about braces. By Rose Eveleth.

Directed by Sofia Mattioli and Cherise Payne.

Found this video and found it pretty touching.

People throughout history have paid special attention to their fingernail real estate. It's been said that nail trends date back to 5000 B.C. when women in India decorated their fingertips with henna. Later, in 4000 B.C. Babylonian men were known to manicure and color their nails with black or green kohl. The Chinese are credited with creating nail stains from egg whites, vegetable dyes and beeswax as early as 3000 B.C.

According to the suit, filed in California, the plaintiff Rachael Cronin said her lips felt like “sandpaper” several hours after using the product. After she reapplied it to soothe her skin, her lips began to crack, flake and bleed. EOS has issued a statement standing behind their products. [More Links and Images in Snap]

With 1.5 million Ipsy subscriptions (at $10/month each) and after raising $100 million in Series B funding, Ipsy is changing the way the cosmetics industry approaches consumers. Ipsy has invested into a network of 10,000 amateur beauty vloggers, generating 300 million in social media views per month for Ipsy. [Additional Links in Snap]

L’Oreal SA’s latest effort to keep sun worshippers from harm doesn’t involve lotion. My UV Patch is a stretchable skin sensor designed to monitor UV exposure and educate users about sun protection.

A Thai cosmetics company has pulled a video in which an actress wears blackface and promotes a skin-whitener with the slogan: "You just need to be white to win." [Video in Snap]

These examples show how the beauty industry says that beauty means whiteness – and why it matters.

Many soaps and toothpastes are full of tiny pieces of plastic called microbeads, which pollute waterways and enter the food chain. Snap includes list of banned products, link to original study.

Lisa Eldridge, in her new book Face Paint, traces the long and surprisingly volatile history of makeup. Jane Schmit reviews.

The Caretaker conjures a quieter, more introspective spirit, lost in his own mind amidst a low-lit labyrinth of ever-decaying and antediluvian shellac phrases. Sourced from a mysterious collection of 78s, these vague snippets of archaic sonics reflect the ability of Alzheimers patients to recall the songs of their past, and with them recollections of places, people, moods and sensations.

We are asking American men – and the people who love them – to up their game with skin care.

On viewing my wrinkles through Proust, Rembrandt, and plastic surgery textbooks. By Alyssa Pelish.

Contraptions used in the pursuit of beauty

Successful careers in beauty begin with job shadowing. Hays Academy Of Hair Design gives some guidance on how to navigate which salon would be the best fit.