Concept Car Splits Down the Middle into Two Motorcycles
Fast Company’s Mark Wilson got to exercise his desire to create his own “car” in an episode of their Creative Director for a Day series. Behold the Lane Splitter concept: a car that splits down the middle into two motorcycles. As the title of the series suggests, Mark visits various companies and stalls their operations for a day, highlighting the process companies like Taco Bell or, in this case, Cadillac go through to take an idea from its inception to the product-line.
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