This sounds like such a silly idea. How are you going to educate famous people to visit your site? Are you going to call them every few minutes, like "hey, what are you doing, can you please log in to Reddit", or talk to them over the phone every few hours and be like "oh hey, user Anal_Inseminator just said you are a dumbass; can you please log on Reddit and respond to him".
Anyway, personally, as somebody who is not particularly concerned with the world of American entertainment, I find it difficult to understand this; rather than having a movie star comment on a thread about a movie, I'd much rather have a scientist respond to research articles and the like. But this is just personal opinion... others might enjoy celebrities more.
You want a celebrity to turn up then you pay them-age old formula, pay an appearance fee. And if they promote a movie or brand then they fulfil their obligations to other paying customers. It's all just business. Reddit is seeking some celebrity action like Twitter to improve its brand and income stream.
This sounds like such a silly idea. How are you going to educate famous people to visit your site? Are you going to call them every few minutes, like "hey, what are you doing, can you please log in to Reddit", or talk to them over the phone every few hours and be like "oh hey, user Anal_Inseminator just said you are a dumbass; can you please log on Reddit and respond to him".
Anyway, personally, as somebody who is not particularly concerned with the world of American entertainment, I find it difficult to understand this; rather than having a movie star comment on a thread about a movie, I'd much rather have a scientist respond to research articles and the like. But this is just personal opinion... others might enjoy celebrities more.
You want a celebrity to turn up then you pay them-age old formula, pay an appearance fee. And if they promote a movie or brand then they fulfil their obligations to other paying customers. It's all just business. Reddit is seeking some celebrity action like Twitter to improve its brand and income stream.