Athletes Don’t Own Their Tattoos. That’s a Problem for Video Game Developers.
When LeBron James bounds down a basketball court, he is both a transcendent athlete and a prominent palette for dozens of tattoos. His mother’s name, Gloria, rests on a crown on his right shoulder and his forearms bear a portrait of his son LeBron Jr. and 330, an area code for his hometown, Akron, Ohio. Although those tattoos have personal connections, they may not truly be his.