9 years ago
The force is strong in this firm: Disney is making a fortune and safeguarding its future by buying childhood, piece by piece
As audiences left the premiere of the new Star Wars film, “The Force Awakens”, in Los Angeles on December 14th, its last image still alive in their imaginations, it became obvious that the hit of the year had arrived. Those at the screening saw plenty that is familiar from the original three episodes of the saga. Old characters from the 1980s Star Wars films are joined by a fresh generation of heroes to battle stormtroopers of a new evil galactic order.
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