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17 Quick Wins to Boost Your Social-Media Marketing Right Away
Take a few minutes to knock a few of these off your list, and you're likely to see gains that go above and beyond the time you've invested.
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Kevin Spacey Shares What Content Marketers Can Learn From The Entertainment Industry
Academy-Award winner Kevin Spacey opens up about nurturing creatives in the entertainment industry, collaborating with non-media brands, and crafting binge-worthy stories. He also shares why the distribution platform no longer matters.
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How to Grow Your Leads With Social Media Marketing
Do you need more leads for your business? Are you looking to better understand your fans? When you collect data from your fans, you can make your products better and improve customer service. In this article I'll share three ways to use social media to gather leads and insights from your fans.
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7 Top Social Media Trends That Will Impact Your Marketing In 2015
It’s time to have a look at which of these social media trends will take centre stage in 2015’s social landscape. Here are the 7 top social media trends to watch.
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Are You Making Social Media Contribute to Your SEO?
Is social media the path to a search ranking utopia? What does personalization have to do with it? Does Google+ matter?
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Top 10 Social Media Highlights of 2014
To improve your business's social media strategy, examine the social media highlights of 2014 (includes charts and 24 actionable tactics.)
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Essential Templates to Help with Content Marketing, Social Media, and Influencer Marketing Planning
You LOVE templates. We love to share them. Not only can they improve your content marketing planning, they help you track your efforts. Here are 10 templates to help you be more effective in social, editorial, and influencer outreach.
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26 Ways Brands Succeed With Social Media Marketing
Do you want to improve your social media marketing? Are you curious about what works for large companies? The best way to add techniques to your repertoire is to look at what brands with high levels of engagement are doing. In this article I’ll share 26 tips, an A-Z guide, from brands doing an excellent job of social media marketing and getting results to match.
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The 17 Best Social Media Conferences to Attend in 2015
Which are the best social media conferences of 2015? Here's a list of 17 social media events, including Social Tools Summit, Social Media Week & more.
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Content Marketing Is Dead (But There's Always This)...
Content Marketing is dead. Right? That didn't take long.
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2015 Social Media Predictions: 10 Forecasts You Need
Here are the Top 10 2015 social media predictions and the challenges each social network faces. Included are 27 social media marketing tactics to help you.
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How to Make Your Twitter Profile Stand Out
When was the last time you looked at the words in your Twitter profile? Is your Twitter bio interesting? A little personality in your Twitter description makes you stand out from the masses and entices people to follow you. In this article you’ll discover how to share your personality to create a unique Twitter profile that brings you more followers.
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26 Productivity and Social Media Marketing Tools to Spice Up Your Business
These are the social media marketing tools (and productivity tools) that have transformed my business in 2014 - books, tools, resources, podcasts and people
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5 Pinterest Boards To Supercharge Your New Year
To be successful on Pinterest share fantastic visuals that resonate with your audience. Categorize and curate these visuals on relevant Pinterest Boards.
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3 Things You Can Accomplish with A ‘Year In Review’ Campaign
We love to know about our activities -- who did we talk to? What did we tweet about and search? And, what life events happened? This type of information fuels annual “year in review” campaigns that many companies develop to feed our need for information. Let’s look at the benefits and some examples of brands that executed these campaigns well:
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17 Ideas on How to Do Clever Content Marketing
You don’t have to create original content every time. So how do you re-mix and repurpose content to save time and effort with your content marketing?
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Don’t Blog Unless You Use These 11 Tools
Are you having a hard time blogging? I know I did when I first started out. Over the years, blogging has evolved, and many new platforms and tools have been created. Most of the tools aren’t very useful, but a few are. Here are the 11 tools that have helped make my blogging journey a bit easier and more successful.
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How to Post on Google Plus and Get Results
Wondering why your link drop isn't working on Google Plus? I'm going to break down the elements of a great Google+ post and show you how to get results.
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The Dos and Don’ts of Celebrating the Holidays on Social
I’ll be the first to admit that I love celebrating the holiday season, or really any holiday for that matter (yeah, even the made up ones like national fro-yo day). But as a brand marketer, I sometimes cringe when it comes to holiday planning meetings because we’re forced to find the right line for our brand -- between overly cheery and invasive and being called The Grinch for not doing anything. To help you, I’ve compiled a list of dos and don’ts for brand marketers looking to celebrate holidays on social media.
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14 Ways to Amp Up Your Content Marketing Strategy
We asked 14 entrepreneurs from the Young Entrepreneur Council (YEC) what they think will change in regards to a brand’s approach to content marketing in 2015. Their best answers are below.
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