In a strangely public product announcement, the phone-cracking firm revealed a powerful new device.

Headphones are a fact of life inside open plan offices, but Airpods have quickly become a staple of life at ad agency life, with staffers walking around all day with the signature little pods in their ears. For those who remember when people used phones to make voice calls, this is a somewhat disconcerting development in a business that theoretically thrives on collaboration.

Say "Hey Siri" when using an iPad, and Apple's virtual assistant will take over the entire display, obscuring whatever you were doing on the device. Say the same thing to your Mac, however, and Siri responds in a more multitasking-friendly way by appearing in a small window in the corner of the screen, allowing you to drag and drop retrieved items from it.

What appeared to be a major MacBook Pro problem resulting in $10,000’s worth of warranty work finally turned out to be a ridiculously simple fix taking seconds and costing nothing at all… Photographer and developer Greg Benz tells the story.

The man who was for seven years head of Apple’s Siri efforts has said that virtual assistants don’t deliver on their promise. Bill Stasior left Apple earlier this year, leaving the Siri team without a VP at the helm… He told Business Insider that no virtual assistant currently does what we really want them to.

Apple has removed Dashboard support from WebKit, not long after it was discovered that the feature has been completely dropped in macOS Catalina, according to a changelog spotted by Japanese blog Mac Otakara.

As the iPad comes up on ten years since its introduction, the hardware has reached bold new heights but the software has been the limiting factor. Onstage at WWDC in San Jose, Apple announced that iPad’s software will now exist inside its own vertical OS. iPad OS.

Anytime young people get together, the pics start flowing.

Apple says an elaborate rotating key scheme will soon let you track down your stolen laptop, but not let anyone track you. Not even Apple.

Apple's 32-inch Pro Display XDR is a 6K Retina display with an impressive list of features, but you'll need to invest in a stand to use it properly.

Apple lost its counterfeit case against a Norwegian repair shop owner last year, but the $1 trillion company won't let it go.

The Mac Pro might make more sense as an investment for companies, rather than individual creators.

Two hours into his keynote at Apple’s Worldwide Developer's Conference last June, senior vice president Craig Federighi revealed a new privacy feature in MacOS Mojave that forces applications to ask the user if they want to "allow" or "deny" any request to access sensitive components and data, including the camera or microphone, messages, and browsing history. The audience dutifully applauded. But when ex-NSA security researcher Patrick Wardle watched that keynote at his home in Maui a few months later, he had a more dubious reaction.

The circular building housing Apple’s headquarters in Silicon Valley is so big, it’s nearly a mile in circumference. So it’s hard to fathom that it is not actually attached to the ground. The spaceship, as the building is often called, is a mammoth example of a technology that reduces earthquake shaking by as much as five times.

As the trade war heats up, Apple is an enticing target for Chinese reprisals. It derives a nearly 20% of its revenue from the country, and its supply chain is based there.

Apple announced a mountain of new software updates during its two-hour WWDC keynote on Monday. Highlights included dark mode for iOS 13, a "Sign in with Apple" feature that's clearly shade at Facebook and Google, an App Store and menstrual cycle tracking for Apple Watches, and the death of iTunes. Oh, and of course, the ridiculously powerful and pricey new "cheese grater" Mac Pro.

According to iFixit, Apple made two changes to the new keyboards that are on its just-announced, spec-bumped MacBook Pro. The changes seem to amount to a new material underneath the key on the switch cover and a new dome switch that might be more resilient. And though it’s much too early to say whether or not those changes will make a difference in improving the keyboard’s reliability, what is clear right now is that Apple is still just tweaking its design instead of overhauling it.

Apple today at WWDC 2019 announced that the Apple TV is gaining Xbox One S and PlayStation 4 DualShock controller support in tvOS 13 for games,...

According to a report by Bloomberg, Apple's set to buy Drive.ai – an American startup that works on AI that aids self-driving.

If you frequent the New York City subway’s 4, 5, 6 line, you’ve probably seen the new terminals at a variety of stations like Union Square and Grand Central. Located between turnstiles, they’ve all been sporting a curious “Test Phase/Coming Soon” screen. That finally changes this week.

A typical iPhone has thousands of trackers, silently reporting back to their motherships. And people are saying Apple is complicit.

It’s the end of a music era. Nearly two decades after launching iTunes and ripping up the retail-store model of album purchases, Apple is ready to retire the iconic product, according to Bloomberg. During the software keynote at its annual Worldwide Developers Conference in San Jose, California next Monday, the tech giant is set to replace iTunes with standalone music, television and podcast apps.

Apple CEO Tim Cook was the commencement speaker at Tulane University Saturday. In his speech, the tech executive focused on the importance of addressing climate change and more broadly, in taking action, rather than debating endlessly.

Apple’s marketing for the recently-announced 2019 MacBook Pro emphasizes how much faster it than last year’s model, and now a benchmark score may confirm that this macOS laptop is almost 30 percent speedier. The top-tier new MacBook Pro employs a Intel 9th-generation Core i9 processor, which just debuted. It’s clocked at 2.4GHz with Turbo Boost up to 5.0GHz. This is the first 8-core macOS laptop, and Apple’s promotional materials promise “40 percent more performance than a 6-core MacBook Pro.”

Barclays analyst Blayne Curtis and his associates today shared their expectations for both 2019 and 2020 model iPhones following their trip to Asia earlier this month, where they met with some suppliers within Apple's supply chain.

While Apple is a strong proponent of user privacy, a new lawsuit accuses the company of disclosing and selling certain iTunes purchase data. Bloomberg reports that Apple has been hit with a class action alleging that it discloses and sells information about iTunes listening habits. In the lawsuit, customers from Rhode Island and Michigan accuse Apple of selling personal listening information about its customers, without consent. The customers say they hope to represent “hundreds of thousands” of residents in their home states who are affected by Apple’s alleged practice.

Bulky charging case and high price tag aside, the Powerbeats Pro combines all the features that make the AirPods great while delivering richer sound and better battery life in a design that won't fall out of your ears.

As Apple readies its supply chain for the fall iPhone bonanza, we are getting leaks thick and fast. This latest image was uploaded to Twitter by Mark Gurman. It reaffirms renders from OnLeaks that all three flagship iPhones this year will feature the new square camera bump design, including the iPhone XR that will only have two cameras.

The Supreme Court on Monday ruled 5-4 against Apple in a case involving its signature electronic marketplace, the App Store, allowing iPhone users to move forward with an antitrust suit against the company. The iPhone users argued that Apple’s 30% commission on sales through the App Store is an unfair use of monopoly power that results in inflated prices passed on to consumers.

The case is still at an "early stage"

Apple would need to raise the price of the iPhone by 14% in order to offset the costs of new tariffs, J.P. Morgan estimates.

Huawei's phones are set to lose access to Android and all Google services, effective immediately.

Our simple app helps people to communicate with their friends, family, and co-workers. Different opinions about what product to purchase, what is important right now for you, what movie is the best, etc.

Apple today introduced the new iPod touch with enhancements to power, capability and communication at a remarkable price. The Apple-designed A10 Fusion chip brings improved performance in games, and for the first time on iPod, immersive augmented reality (AR) experiences and Group FaceTime, making it easy to chat with family members, friends or colleagues simultaneously. The new iPod touch is available to order on apple.com and in the Apple Store app starting today and in stores later this week.

Apple just announced a $US5,000 computer screen that doesn’t come with a stand. Instead, the stand costs an extra $US1,000.