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Starbucks got an estimated $2.3 billion in free advertising from 'Game of Thrones' gaffe, and it wasn't even its coffee cup
Starbucks gained an estimated $2.3 billion in free advertising over the last few days after a modern-day coffee cup was spotted during a “Game of Thrones” episode — and it turns out it wasn’t even a Starbucks cup. On Sunday, eagle-eyed fans of HBO’s fantasy epic noticed something out of place during a feast scene. Photos and videos of the moment went viral on social media within hours of the show airing.