8 years ago
1
Don’t Be Evil: Google, Alphabet, and Machiavelli.
Protecting Google from political contamination from Alphabet’s wider activities is not just necessary for Google—it’s necessary for Alphabet. Google search is mostly safe, mostly helpful, and free: by associating it with grace and favor, as Machiavelli advises, Alphabet can contain possible affairs of reproach elsewhere in its portfolio. This is shrewd statecraft.
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With all the money they are sitting on, I wonder whats next.