7 years ago
2
Facebook is not getting any bigger in the United States
It’s starting to feel official: Facebook’s U.S. audience is as big as it’s going to get. Facebook is massive in this country. More than two-thirds of Americans, specifically 68 percent, use the service, according to new research from Pew Research Center. The troubling news if you’re a Facebook investor: that number hasn’t increased over the past two years. Roughly 68 percent of U.S. adults used Facebook in 2016, too.
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I think they have the same problem the cable television industry has. younger people aren't joining up, t hey have other "cooler" options. As the user base grows older, it becomes even less "cool".
That doesn't surprise me. People are moving on from the Facebook phenomenon.