Why Apple AirPods Are Suddenly, Seemingly Everywhere

One writer's theory on why, two years after launching, Apple's expensive, magical headphones are suddenly taking over our headspace. Look to your left. Look to your right. If you’re on the sidewalk, a subway, a train, or your dorm couch; at a WeWork, an airport, a construction site, or an open-plan office, there are almost certainly little white sticks nearby poking out of someone’s head. Apple’s AirPods have slowly and all at once taken over America’s ears.

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