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Published 9 years ago by bkmacdaddy with 3 Comments

Aaron Draplin Takes On a Logo Design Challenge

Most logos aren't designed in fifteen minutes, but most designers aren't Aaron Draplin. Aaron's a Portland fixture by way of the Midwest, the owner of Draplin Design Co., and an advocate of "blue collar" design: design that works. Here he takes our logo design challenge, creating a dozen iterations of a logo for a fictional construction company.

 

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  • drunkenninja
    +1

    Very cool video, damn this guy is GOOD at what he does.

    • bkmacdaddy
      +1

      Yep. Very impressed with how well he narrates his process too.

      • drunkenninja
        +1

        Hell yeah, very smooth, calm and understanding. It's got great flow, I really enjoyed watching him work.

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