Sidecar raises $15M; Richard Branson chips in
Are on-demand rides a zero-sum game? Last week’s revelation that Uber reaps 12 times as much revenue as Lyft and provided seven times more car rides left the impression that its rivals had nothing left to do but eat its dust. FutureAdvisor’s study of credit-card receipts didn’t even consider smaller ride companies. A much narrower study of San Francisco riders from a UC Berkeley team, found that Uber commanded 61 % of rides; Lyft 30% and Sidecar 7%.
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