Why You Should NEVER Enable Right-Column Ads on Facebook
I compiled over $15,000 worth of small to medium-sized business ads on Facebook, with each advertisement spending only $50 per month. Every one of the ads that I compiled had Right Column ads as well as News Feed ads enabled. The images and copy for said ad sets were the same for both, so there isn’t any discrepancy. The industries for the ads ranged from dental to logistics to restaurants and even clothing lines. Here is what I found:
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