How Mark Burnett Resurrected Donald Trump as an Icon of American Success
“Expedition: Robinson,” a Swedish reality-television program, premièred in the summer of 1997, with a tantalizing premise: sixteen strangers are deposited on a small island off the coast of Malaysia and forced to fend for themselves. To survive, they must coöperate, but they are also competing: each week, a member of the ensemble is voted.
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