You LOVE templates. We love to share them. Not only can they improve your content marketing planning, they help you track your efforts. Here are 10 templates to help you be more effective in social, editorial, and influencer outreach.

Boost content marketing visibility beyond owned and social media. Integrate content marketing and PR efforts to increase your content marketing placement.

Social media has many legitimate marketing uses. When used right, social lets you build a genuine relationship with your customers. It helps you find out what people are saying about your brand and it enables you to share interesting content with your audience. Regardless of whether they’re in B2B or B2C, most businesses today can’t afford not to have a social media presence.

Is your landing page copy sending mixed messages?

Only one in seven A/B tests actually improves a website’s conversion rate. Why? Because conversion rate optimization is more than just testing colors or call-to-action buttons. If you want to see significant gains in your conversion rate, you have to learn how to come up with the right tests, and you need a better understanding of the conversion optimization process. In order to help you boost your conversions, I’ve created an infographic that will do just that.