10 years ago
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Your Brain On Audio Books: Distracted, Forgetful, And Bored
With so much focus in the publishing world on e-books, you might have missed the recent explosion in the popularity of audio books. They've become a billion-dollar industry with huge annual sales growth, in part because anyone with a smartphone can now also pocket an audio book. Alexandra Alter of the Wall Street Journal writes that the audio surge is changing the very way people read, "creating a new breed of literary omnivores who see narrated books and text as interchangeable."
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Makes sense, takes more effort to read than listen, thus it sticks better.
I bought an audio book on my phone before and I literally fell asleep listening to it. Took a few tries to get used to it.