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Published 5 years ago by socialiguana with 0 Comments
by socialiguana
5 years ago

Amazon Almost Killed Best Buy. Then, Best Buy Did Something Completely Brilliant

The year was 2012, and everything seemed to be going wrong for Best Buy. The CEO had just resigned after admitting to an improper relationship with a female employee. Employee engagement seemed to be at an all-time low. And like many other retailers, Best Buy stores were bleeding money--as customers came to test products they wanted, only to buy them online from Amazon at a cheaper price.

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