9 years ago
Why Google halted its research into renewable energy
Back in 2007, Google had a simple idea for addressing global warming — we just need to take existing renewable-energy technologies and keep improving them until they were as cheap as fossil fuels. And, voila! Problem solved. That was the logic behind the company's RE-C project, which aimed to produce one gigawatt of renewable electricity for less than the price of coal. The hope was to do this within years, not decades.
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