7 years ago
Stop Demanding Attention And Start Earning It
You aren’t entitled to a single reader. You aren’t entitled to a single customer, viewer, audience member or anything else. As a creative, you are doing creative work in the hope that people will consume it. But you can’t demand their attention. The people with the potential to enjoy what you do are busy. They’re distracted. They have a hundred things they could be doing at any given moment.
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