We Asked Nintendo, Microsoft, and 12 Other Devs How They Deal With Crunch

E3 is a huge event, and it’s one of the rare opportunities where you’re given direct access to the creative talent behind a variety of games. Game publishers hold individual marketing events for their tentpole releases—a preview event here, a review event there— but E3 puts everyone under the same roof. There’s a chance to have a broad reading of the industry. We wanted to take advantage of this opportunity, so in nearly every one-on-one interview we scheduled...

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