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EA And Star Wars Partnership Has Been Bad For Everyone - PlayStation Universe
Partnerships between two companies are not uncommon in entertainment. A company will often allow a franchise to be used by a development studio, animation house, or publisher, coming to some sort of deal in the process. Usually, this works out well for everyone. The franchise gets to expand to new markets and demographics and the people working on it get to labor on a beloved franchise that many of them have followed for years.