Use MVP To Innovate to Product/Market Fit | Digile
MVP or How to Test an Idea Without Breaking the Bank You have a vision for your product or service, but you can’t be sure if people will buy it. In the old days, companies would bet millions of dollars on an idea - and many would fail. Now that the world is moving faster, the price of failure has become too high. So now, smart businesses are testing their product with their customers before it is fully built. They have a vision for how their product will turn out, but they build a minimum viable product (MVP) to test their idea. While the vision may be complete, the MVP is a thin, yet beautiful, slice through the final product. Building...
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