6 years ago
Cambridge Analytica planned its own cryptocurrency to sell data
Cambridge Analytica, the company behind the Facebook data scandal, planned to develop its own cryptocurrency for the purpose of storing and selling personal data. The UK data firm hoped to raise $30 million through the venture, according to various reports, while also offering new ways of exploiting people’s data. The money would have been raised through a fundraising method known as an initial coin offering (ICO), which has become a popular alternative to early stage venture capital funding over the last year.
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https://www.independent.co.uk
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