The Awkward Art of Book Trailers
If you want to know what’s wrong with the modern book trailer, you might start by watching the one for Jonathan Franzen’s “Freedom.” Sitting at a table in front of several rows of bookshelves and looking directly into the camera, Franzen explains—in a tone that is polite but characteristically aggrieved—his “profound discomfort” with having to use moving images to promote the printed word.
Continue Reading http://www.newyorker.com
Join the Discussion