Our lack of interest in data ethics will come back to haunt us
When was the last time you saw a creepy ad on Facebook, which seemed to know about a product you were discussing with a coworker? Or when was the last time you noticed that your Google search had been modified to suit variables like your current location and personal interests? These micro-events happen on a daily basis for most of us, and are reminders of how valuable and how ubiquitous our data really is.
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