9 years ago
Bing using App Links and Schema.org to help developers expose content in their apps in search results
The team at Bing recognizes there is a problem with the way people search for apps. Presently, for most, users search for an app by name or general categories.
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http://www.winbeta.org
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App Links
Cross-platform, open source, and simple mobile deep-linking -
Schema.org
Schema.org is a collaborative, community activity with a mission to create, maintain, and promote schemas for structured data on the Internet, on web pages, in email messages, and beyond.
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