7 years ago
Why Did a Chinese Peroxide Company Pay $1 Billion for a Talking Cat?
Samo and Iza Login were Slovenian high school sweethearts who studied computer science in college and then decided, in 2009, to get into the business of apps. Steve Jobs had introduced the Apple App Store the year before, and it was easy to believe that an overnight fortune was just an eccentric idea away. With $250,000 they’d saved while working for local IT companies, the Logins—who legally changed their surname to sound techy—started a company called Outfit7.
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