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The truth behind the 'He Gets Us' ads for Jesus airing during the Super Bowl
In between star-studded advertisements and a whole lot of football, this year’s Super Bowl watchers are being taken to church. “He Gets Us,” a campaign to promote Jesus and Christianity, is running two ads during the game as part of a staggering $100 million media investment. To many, the spots will be nothing new: “He Gets Us” content has been peppering TV screens, billboards and social media feeds since a national launch in 2022.