Stores Still Critical to Wooing Men, But Leaders Re-Wiring for Digital Age
LONDON, United Kingdom — In recent years, the growth of the men’s fashion market has outpaced that of womenswear, driven by factors like shifting workplace culture, the rise of new sports and entertainment icons, wider access to style inspiration and advice, and high demand from emerging economies like China, where men have traditionally exerted greater control over purchasing power than women. I
Continue Reading http://www.businessoffashion.com
Join the Discussion