Building and Launching a Business; Part 1 – Deciding What to Build
This article kicks off a 6-part series that tracks a new business from idea to launch to success or failure. The Giant Pixel Corporation, a startup studio, will design and build the product--Sobo, a social sound board app for iPhone--in 3 months, and then launch and market it for 3 months. At the end of 6 months, we'll declare it a success or failure.
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