9 years ago
Platform Creep
Our feeds and home screens—the ones filled with and by people we’ve followed or befriended using the mechanisms of the platforms—are the basis of the platform economy. They are incredibly compelling and demanding of attention. In the context of these large, central, diverse feeds and home screens—the perpetually refreshed interfaces that generate billions of dollars in advertising revenue a year—outside publications, posting as brands, offer a solution to two problems...
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