I don't think there will ever be an end to this kind of mob behavior. On the other hand CNN, or NBC, or FOX..Think about the fake news story of the era...the compelling reason for invading Iraq (prelude for Iran) and all the other consequent fake news reports to keep the fires burning. Long gone are the many talented investigative journalists and independent news stations.....and now they are being swamped in the game with less sophisticated, and God forbid, unsanctioned Branded lies. But rest assured, Twitter and Facebook are going to clean that up so your eyes will never be exposed to the stinging smoke of fake news. You will have beautifully focused news articles, cool and refreshing and totally true.