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Gen Z may be more immune to the lure of misinformation because younger people apply more context, nuance and skepticism to their online information consumption, experts and new polling suggests. Why it matters: An innate understanding of social media influence, virality and algorithms among Gen Z — defined by Pew as the cohort born between 1997 and 2012 — could disarm the misinformation and disinformation racking the U.S.