10 years ago
1
SpeedForm: Under Armour Has Built a Bra For Your Feet
Dave isn't showing me what shoes the Baltimore-based sportswear company already has in the market. No, this time he's promised to show me something new, something the company hinted at back in February at the launch of Armour39, its performance heart rate monitor. It's a shoe, unlike any you've ever seen.
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Bra for your feet? You mean shoes? Bras aren't even really comfortable. Comparing shoes to a bra doesn't exactly entice me.