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+31 +1
Famous Brand Logos Recreated With Honest Slogans
Nashville-based graphic designer Clif Dickens has recreated the logos of famous brands to include “what people really think” for his website cheekily titled ‘Honest Slogans.’ Have a look at our favourite picks from the collection, and let us know whether or not you agree with the reworked slogans in the comments below.
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+9 +2
How to provide for (Not Provided)
Veteran search marketing professionals have been dealing with the thorny issue of (Not Provided) for donkey’s years – well, two to be exact, but that’s yonks in digital terms, of course. Incremental steps and changes by Google mean that its significance has steadily increased, and we're now at a point where most of our searches might be hit by it. Here's an informative guide to some practical solutions to bring analysis back into our own hands.
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+9 +1
Is Wifi the New Cigarette? (Infographic)
WiFi isn't good for you, right?
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+18 +1
A new type of spam. IKEA spam.
Independent design studio Upwell, goes undercover to test the validity of their new product by using IKEA as their testing ground. Probably unethical and illegal, but somewhat entertaining!
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+20 +2
'Hot' Flavor Sriracha: The New Pumpkin?
Sriracha is no longer a mere condiment—food manufacturers gigantic and small have turned the spicy, sweet, garlicky, hot sauce into a marketing flavor.
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+10 +3
Ron Burgundy: Half-witted newscaster, genius marketer
Will Ferrell’s character from the “Anchorman” movies may be an intellectual lightweight on screen, but Ron Burgundy is reinventing how to promote a movie with a brilliant marketing campaign this fall.
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+7 +1
Feeling Your Consumer: What Marketers Are Missing About Making Emotional Connections
Douglas Van Praet discusses the neurological nature of empathy and how marketers often focus on competition at the expense of real connections.
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+14 +2
Nokia's Ad For Its New Windows 8 Tablet Is Truly Creepy And Weird
Nokia released a new commercial for its Lumia 2520 Windows-running tablet, and watching it will make you feel uncomfortable. In the ad, Nokia is marketing its new device as the mullet of tablets. Just like the 90s haircut championed the attitude of "business in the front, party in the back," the Lumia is optimized for both work and play.
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+21 +3
Almost Human: The Surreal, Cyborg Future of Telemarketing
Americans are fielding millions of calls from bright, energetic telemarketers, but what they don't know is that they're talking to machines... Sort of.
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+27 +5
The 10 Best Corporate Logo Changes Of 2013
The best logo changes this year refreshed their brand's image without destroying any connection consumers had already established.
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+18 +3
American Express to Pay $75.7 Million for Unfair Marketing
American Express Co. (AXP) has agreed to pay $75.7 million to settle claims from U.S. financial regulators that it used deceptive marketing practices to sell protection services to credit-card customers.
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+5 +2
Know The In And Out Of Email Marketing - Hub Maze
Email marketing is one of those online marketing techniques that is designed to get in touch with the customers via email. The process includes of distribut
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+19 +5
Desperate AT&T will give you $200 to switch over from big, scary T-Mobile
AT&T, it seems, reads the same T-Mobile rumors you do. At the Consumer Electronics Show next week, T-Mobile is expected to announce a new program that would give customers up to a $350 credit i...
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+13 +1
When Growth Hacking Goes Bad
Andreessen Horowitz-backed music lyrics and annotations Rap Genius was the latest to stray over to the darker side of so-called “growth hacking,” with its spammy SEO tactics disguised as an affiliate program. Called out, exposed and now punished by Google, the site’s traffic has tanked. But Rap Genius, thanks in part to that $15 million investment, will probably recover.
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+8 +3
What is the Next Evolution of Marketing?
The face of marketing has changed forever, and if you're not evolving too, you risk being left behind.
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+14 +3
T-Mobile is scaring Wall Street for all the right reasons
Here's how you know that T-Mobile is onto something: It's making Wall Street very nervous for all the right reasons. Reuters recently talked with several financial analysts who all expressed fear t...
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+11 +1
Devil Baby Attack
A clever group of pranksters promoting the new film ‘Devil’s Due’ set up an animatronic (but totally realistic!) baby in the middle of NYC’s Times Square and caught the hilarious reactions of passersby on a hidden camera when the baby turned into a ‘devil’ right before their eyes! See it, here!
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+16 +5
Legere comes up with yet another way to troll AT&T and Verizon
T-Mobile CEO John Legere has become fond of using social media to taunt his rivals at Verizon, AT&T and Sprint. And on Tuesday, Legere came up with yet another way to use Twitter to annoy his competitors: By posting pictures of their former customers making the switch to T-Mobile.
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+15 +3
T-Mobile: 80,000 people have posted breakup letters and dumped their carrier for the Uncarrier
T-Mobile and its boisterous CEO John Legere love talking the talk, but they have also shown repeatedly in recent months that they can walk the walk. The scrappy nationwide wireless carrier added a ...
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+18 +7
Amazon Has Jedi Mind-Tricked You Into Forgetting It's Pretty Much Walmart
Amazon.com is the best-loved company in America, despite being very similar to one of the least-loved companies in America: Walmart. The Internet megastore had the best public image of any U.S. company in 2013, according to a study released on Monday by YouGov, a market-research firm based in the U.K. YouGov surveyed about 1.2 million people online over the course of 2013 to come up with its rankings, which confirm earlier research
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