DON'T LOOK DOWN: The real Mad Men of New York advertising
Imagine strapping in, clipping on, and jumping off the roof of a building - every day. In an age with instant communication at your fingertips and digital marketing on every platform, there are those who still get out messages the old-fashioned way, with a paintbrush and some attitude. They call themselves "wall dogs," says one veteran of the trade, "because we are chained to a wall all day by our safety harness, and we work like dogs."
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The video definitely made it more intense than it probably is.