10 years ago
8
Keurig Will Use DRM In New Coffee Maker To Lock Out Refill Market
The single coffee cup craze has been rolling now for several years in both the United States and Canada, with Keurig, Tassimo, and Nespresso all battling it out to lock down the market. In order to protect their dominant market share, Keurig makers...
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You wouldn't download a k-cup, would you?
Fuck you... I would if I could!
Thats bullshit, I don't like the bland garbage that they sell. I use those so that I can make better coffee on the quick. If they do this, I wont buy their next gen machine. Funny thing is, there is alternatives now.
Well that's one way to lose half your customer base.
I don't see this as turning out well for keurig. The biggest reason by far that people use the keurig is convenience and if it becomes a hassle, people will stop using it.
They will indeed.
Greedy greedy.
DRM should be illegal in this case, especially since the Keurig patent expired a couple years ago