9 years ago
7
The world’s biggest chocolate-maker says we’re running out of chocolate
There's no easy way to say this: You're eating too much chocolate, all of you. And it's getting so out of hand that the world could be headed towards a potentially disastrous (if you love chocolate) scenario if it doesn't stop.
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http://www.washingtonpost.com
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Not surprising really. Cocoa is under-valued at source. Like coffee, cocoa farmers receive a tiny fraction of the retail proceeds, but coffee farming has over the last century become far more wide-spread and intensive. This article suggests that weather conditions and plant disease are factors that have contributed to a 60% rise in cocoa prices, which may be true but unlike coffee, the climatic conditions needed to produce cocoa exist in very few locations and yet how much of that 60% flowed through to the farmers? I can't say for sure, but based on research I undertook a few years ago I suspect somewhere around "zero".
How do you drive up the value of anything? Tell everyone that supplies are running out.
I take it they are saying we should be prepared to pay higher prices?
When fuel costs go down, everything else goes up. What else are people going to spend all of this extra cash on? ;D
This is so discouraging.