Well at some point they had to realize that a yearly update to their phone was eventually going to bite them in the ass. Wow, your new phone has 2 extra pixels over last years and is only $400 after a trade in, yeehaw I'ma get me one of those... At some point people finally figured out last years phone is still great, and the new one doesn't have anything that makes me need to update. It's time for Apple and others to go on OS cycles, when one phone drops off the upgrade list add a new one with the latest and greatest.
In order to appease wall street they have to make devices and hope the people buy them, so intro the watches and other things to make up for the fewer people buying yearly phone and tablet upgrades.
Well at some point they had to realize that a yearly update to their phone was eventually going to bite them in the ass. Wow, your new phone has 2 extra pixels over last years and is only $400 after a trade in, yeehaw I'ma get me one of those... At some point people finally figured out last years phone is still great, and the new one doesn't have anything that makes me need to update. It's time for Apple and others to go on OS cycles, when one phone drops off the upgrade list add a new one with the latest and greatest.
In order to appease wall street they have to make devices and hope the people buy them, so intro the watches and other things to make up for the fewer people buying yearly phone and tablet upgrades.